Jiangxi Tourism Industry Development Conference 2020 Tourism Presentation held in Ganzhou

On June 12, Jiangxi Tourism Industry Development Conference 2020 Tourism Presentation kicked off in Ruijin, Ganzhou. As an important part of the Jiangxi Tourism Industry Development Conference, the Presentation aims at introducing and displaying Jiangxi's rich cultural tourism resources to guests at home and abroad and is an important platform for cultural tourism exchange and cooperation.

The tourism presentation this year, with Travel Jiangxi Online as its theme, shows rich tourism resources, green hills, clear waters, history and culture in Jiangxi province. The guests at the conference witnessed Jiangxi's profound cultural deposits at the scene.

Wu Hao, vice governor of Jiangxi provincial government, delivered a speech at the conference. He said that the beauty of Jiangxi lies in its mountains and rivers, its gathering of talents and its red genes. Jiangxi has always attached great importance to the development of tourism industry and has identified it as a strategic pillar industry. Jiangxi insists on "grasping with both hands" and winning "double victories” in 2020, going all out to fight against Covid-19 and promote development. With a set of measures boosting tourism consumption, the tourism market will recover rapidly. Wu also extended sincere invitations to the guests present and the vast number of netizens, hoping that they can come to Jiangxi to enjoy the hills and rivers, to invest in Jiangxi, and share the dividends of Jiangxi's tourism development.

People sell products via livestream [Photo by Wei Caijiang]

This tourism presentation has changed from the original image and route promotion to streaming online. It will be held online and offline and in the form of live broadcasting. It will also carry out live pre-sale of tourism route products and tourism commodities in the whole province through the "Tour Jiangxi" platform. The presentation is divided into two parts: the government affairs part and the promotion part, with the latter consisting of four parts: the "heart" tour of Jiangxi, the "star" tour of Jiangxi, the "trend" tour of Jiangxi, and the "new" tour of Jiangxi which means Jiangxi tourism is going to be promoted from the aspects of culture, promotion through stars, selling products via live stream, and new business forms.

A tour guide delivers a promotion speech [Photo by Wei Caijiang]

In addition, new special activities such as project signing, establishment of promotion alliance, and launching of the first "Impression Jiangxi" short video creative shows are seen in this year’s tourism presentation. (By Wang Jie)