The launching ceremony, photo by Dalian Municipal Bureau of Culture and Tourism
The Launching Ceremony of 2023 Dalian Spring Tourism was recently held by Dalian Tourism Association under the auspices of Dalian Municipal Bureau of Culture and Tourism and Dalian Culture and Tourism Group at the Yacht Port Square of Donggang Business District in Dalian.
Li Damin, Deputy Mayor of Dalian Municipal People's Government, attended the launching ceremony and declared the start of the event, marking the official commencement of the spring tourism season in Dalian.
The Love in Dalian-themed event seeks to enhance the confidence of Dalian's cultural tourism market, stimulate tourism consumption, foster the local market growth, and bring new forms of business for tourism. Furthermore, it aims to accelerate rural revitalization by promoting the development of cultural tourism industry, facilitate a strong start for the city's spring tourism consumption market, and showcase the new cultural tourism image of Dalian to tourists nationwide.
Sightseeing buses are ready to serve tourists, photo by Dalian Municipal Bureau of Culture and Tourism
During the event, more than 1,000 tourists on 20 sightseeing buses and over 80 self-driving vehicles organized by about ten travel agencies in Dalian departed from the Donggang Business District at the same time to explore over 50 quality cultural tourism sites in Dalian. Moreover, the travel agencies also prepared approximately 20 themed routes for both citizens and tourists to have a good trip near the city, enjoy hot springs and beachcombing, and have fun in spring outings and picking vegetables and fruits.
In the future, Dalian Municipal Bureau of Culture and Tourism will introduce about 40 high-quality spring routes that offer diverse activities and showcase distinctive local features. These routes may cover urban micro-tours, parent-child research tours, outings and picking agricultural products, self-driving tours along the coastal line, and hot spring healthcare tours, with the goal of enhancing the prosperity of the spring tourism market.