On the morning of August 6, the 2025 “Why Inner Mongolia: Encountering Grassland Treasures” Online Influencers Check-in Theme Event kicked off at Yili Health Valley in Hohhot. The event aims to showcase Inner Mongolia’s natural landscapes, industrial development, cultural heritage, and significant achievements in high-quality development across culture and tourism, the dairy industry, ecology, and socioeconomic sectors through vivid experiences shared by online influencers during their on-site visits.
At the launch ceremony, nine online influencers and their teams from across the country, together with media reporters, relevant officials, and well-known online influencers from Inner Mongolia, jointly witnessed the event’s inauguration.
From August 6 to 8, the influencers visited Yili Health Valley, Wulanhada Volcano Geopark, and Milk Lake and Shitiaoshan in Taibus Banner, Xilin Gol League, showcasing Inner Mongolia’s efforts in prioritizing ecological conservation and green development. Their experiences highlighted the region’s progress in building a nationally significant production base for agricultural and livestock products, advancing high-quality growth in animal husbandry, and promoting the integration of ecology and industry.