Diplomats Accredited to China from over Ten countries Explore Liulin Liquor, Savoring the Millennia-old 'Jiuhai Aroma' Legacy

On August 13, ambassadors, ministers, and counsellors accredited to China from over ten countries such as Samoa, Colombia, Fiji, Nepal, Zimbabwe, Côte d'Ivoire, Republic of Korea, Morocco, Micronesia, Jordan, and Croatia, visited Shaanxi Liulin Liquor Group.

Diplomats visiting the Liulin Liquor Culture Museum

At the Liulin Liquor Culture Museum, the diplomats were deeply moved by the profound historical ambiance transcending time. Upon entering the Antique Jiuhai Cellar, they marveled by the massive collection of century-old large Jiuhai fermentation vessels.

Diplomats visiting the Antique Jiuhai Cellar

Diplomats tasting "Jiuhai Aroma" baijiu liquor

When the diplomats arrived at the automated baijiu-making workshop, the modern production equipment gave them the feeling of stepping into a whole new world, sparking their keen interest.

Diplomats visiting the automated baijiu-making workshop

At the Wishing Square, the diplomats wrote down wishes and blessings in their native languages on prayer plaques. By the Wishing Pool, they tossed blessing coins toward the bell in the pool, each chime carrying their aspirations for goodwill.

A diplomat inscribing a goodwill message

At He Zun Square, the diplomats watched a Li Bai (a poet in the Tang Dynasty) impersonator reciting Bring in the Wine with poetic abandon while drinking baijiu, eliciting waves of laughter and applause from the enthralled audience.

The Li Bai impersonator reciting Bring in the Wine

The diplomats taking a group photo beneath the 9.9-meter-tall He Zun monument

In the intangible cultural heritage (ICH) exhibition area, Baoji's ICH items, including the Fengxiang clay figurine, woodblock New Year print, mashao facial mask, embroidery, and paper-cutting, amazed the diplomats, who enthusiastically took up tools to create their own New Year prints and pottery vessels.

A diplomat making a woodblock New Year print

Since 2023, Liulin Liquor has hosted diplomats accredited to China from more than 40 countries to visit and exchange at the enterprise for three consecutive years, taking concrete actions to tell China's story well and spread Chinese culture.