Duyun Maojian Tea Promotion Event Held

On March 22, a promotion event for Duyun Maojian tea was held at Luosike Tea Mountain in Duyun, Qiannan Prefecture, Guizhou Province. The event featured brand promotion activities, the appointment of tea industry experts, and the release of a declaration on brand protection, offering a comprehensive look at the unique appeal and growth momentum of Duyun Maojian tea.

Scene from the event

Photo by Feng Xiaodong

Tea artisans demonstrate traditional tea pan-firing techniques

Photo by Chen Jia

In 2025, Qiannan Prefecture took Duyun Maojian tea as a central focus, advancing efforts in standardization, scaling, and brand building. Progress has been made across areas including tea plantation development, brand cultivation, industrial integration, and service support, contributing to the steady and high-quality growth of the tea industry.

Freshly brewed tea on display

Photo by Chen Jia

As consumer demand continues to evolve, Qiannan Prefecture is adapting to new market trends by exploring a "Duyun Maojian +" integration model. Combining traditional tea culture with modern consumer preferences, the region has introduced a range of innovative products, including Duyun Maojian with cili fruit beverages and tea-infused duck. These products have gained strong popularity among younger consumers, opening new avenues for expanding the market presence of Duyun Maojian tea. (By Chen Jia)

Luosike Tea Mountain shrouded in mist

Photo by Feng Xiaodong